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The Facebook FREE-Myth

Mar

31

2013

Successfully launching a new store, product, service or event is no easy task. Getting the word out and connecting to the people most likely to buy your stuff takes a special kind of know-how and intuition, not to mention the smarts to figure out the right offer in the first place. New business owners...

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James Schramko Podcast

Dec

19

2012

James Schramko is one of my mentors and a highly respected online marketer. He is such an awesome guy, and I was lucky enough to be featured as a guest on his successful podcast sharing my insights into getting the most of  your Facebook marketing. Listen to the recording here. You’ll discover how...

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Promoting Your Next Webinar On Facebook

Oct

17

2012

Webinars are becoming a much more common tool to drive sales in both online and offline businesses. It gives you a great opportunity to share some of your valuable information with a targeted audience of new and existing customers all over the world. They can be lots of fun, but they can also be a little...

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Make Your Facebook Ad Landing Page Work For You

May

22

2012

An effective landing page is critical to the success of your Facebook Ads campaign, but it’s really hard to know what to include to get great results and achieve your campaign goals. There is one consistent element you should include on your Facebook Ad Landing Pages and I have demonstrated it...

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Keeping One Step Ahead Of Timeline – What You Need To Know

Apr

3

2012

Like it or not, your Facebook Page is now in Timeline format, and you’ve probably been feeling like a fish out of water since you changed over. Aside from getting across all the image dimensions to make your Page pop, you also have to be across how the changes affect your Ad performance. Ad Click...

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New Facebook Ad Messages Land More Customers On Your Page

Mar

17

2012

Despite the removal of default landing tabs for visitors to your Facebook Page, you still have the option to send customers directly to your existing Custom Tab. Take a look at this quick video about Facebook Ad Messages, the newest way to highlight your Custom Tabs and Timeline Page Content. If you’re...

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How Are You Going With All The Facebook Changes?

Mar

7

2012

I know it can seem like so much to take in when Facebook makes a big change, like they did on February 29! I have been in the US this past week for Yanik Silver’s Underground Online Seminar in Washington DC, as well as a session with Fabienne Frederickson in NYC, so I have had plenty of opportunity...

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Are You Paying Too Much For Facebook Likes?

Feb

14

2012

It’s great to build Likes with Facebook Ads as they can grow your fan base much faster than you can do alone. But how much are your Likes costing you, and how do you know if you’re paying too much? The amount you pay for a Like from Facebook Ads can vary, and is influenced by how effective...

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Best Ever Facebook Ad Destinations

Feb

7

2012

Not sure where to send people who click on your Facebook Ads? Click play to find out where you should be pointing your ads and how to set it up right from the start: By the way, if you want more specific training like this on Facebook Ads, you should grab your last chance to register for my brand new...

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