Facebook Facebook Ad Bidding

The Best Way To Bid For Facebook Ads

One of the most common questions I get asked about Facebook Ads is whether to bid CPC or CPM.
When you select CPC (Cost Per Click) you are selecting to pay Facebook every time a user clicks on your ad, when you select CPM (Cost Per Thousand Impressions) you pay Facebook every time your ad gets displayed 1,000 times.
I always recommend that you select CPC, at least initially, in order to get the best value out of Facebook Ads.
Watch this short video where I explain why…

Also, this weekend I’m giving away 4 FREE 30 Minute Facebook Ad Review or Strategy Sessions on my Facebook Page. These sessions are one on one via Skype, so reply to the post on my Facebook Page and outline your biggest frustration with Facebook Ads, and I will randomly select 4 winners by the end of THIS WEEKEND!